vi Booth – DMEXCO, 2018
Trade Show Activation, Cologne, Germany
At Europe’s leading digital marketing conference, DMEXCO, vi (Video Intelligence) showcased its innovative contextual video platform with a bold, branded booth experience. The goal was to elevate brand visibility, engage key partners, and position vi at the forefront of mobile video advertising through a mix of content, live demos, and in-person conversation.
My Role
Led full booth production from concept to execution
Coordinated booth design, build, and branding elements with creative partners
Managed vendor sourcing, logistics, and pre-show timelines
Oversaw travel and accommodations for international team
Facilitated partner meetings and ensured strong lead capture during the event
